Wednesday, September 24, 2008

TOOLS of the TRADE:
Lettering


This is my "new" FAV commercial (by JetBlue airlines).


I love the motion lettering and the people doing corny stuff. When I first saw the commercial I was like, "what the heck is this for?" The snack scene is the best one. I hate when I don't get a snack on the plane!



I even love on their web site their URL icon is hj! Looks like hi! Genius branding!!!

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